The battle for your eyeballs is heating up! Samsung is gearing up to challenge Dolby Vision 2 with its own upgraded image quality format, HDR10+ Advanced. This move signifies a major shift in the home entertainment arena, promising a more immersive and visually stunning experience. But what does this mean for you, the viewer? Let's dive in!
Samsung, a key player in the HDR10 and HDR10+ standards consortium, is pulling out all the stops. They're working on HDR10+ Advanced, and the anticipation is building. Amazon Prime Video has already pledged its support, so you know this is a big deal.
So, what's new with HDR10+ Advanced? Forbes reports that the new standard boasts six key upgrades: an expanded brightness range, genre-specific tone mapping and picture processing, smart motion-smoothing options, a dedicated mode for cloud gaming, more sophisticated local tone mapping, and enhanced color accuracy. Imagine movies and games looking even more vibrant and realistic! It's like upgrading from standard definition to high definition, but for your color and contrast.
And this is the part most people miss... the expected launch date. HDR10+ Advanced is likely to debut on Samsung's 2026 TV lineup. This means we might get our first glimpse of it at CES 2026 in January, where Samsung typically unveils its new TV models. Get ready to mark your calendars!
But here's where it gets controversial... Samsung is also collaborating with Google on an audio project called Eclipsa Audio, designed to rival Dolby Atmos. Details are still scarce since a brief announcement at CES 2025. Will this audio technology be as impactful as the visual upgrades? Only time will tell.
What do you think about this new development? Are you excited about the potential of HDR10+ Advanced, or are you a Dolby Vision loyalist? Share your thoughts in the comments below!
